- Identify Target Market
- Create Customized schemes for customers : In PNB System
- Create Cross Selling opportunities : through APP’s like eCommerce, eMANDI, Education ERP
- Customers acquisition through digital medium for these schemes: LoanMate
- Expend knowledge through digital model with respective customers: Digital Marketing
- Touch base with these customers: Digitally, DSA’s, Call Centre
- CRM to monitor status
- Loan Acquisition:
- Loan Application with necessary documents is received and pushed to PNB backend system
- Loan Sanction or Rejection
- Eligibility assessment
- Score sheet preparation: receive statues from backend PNB system
- Interview with document scanning and upload
- Loan Application finalization
- Field Investigation
- Recapture Score Sheet Data and take timely action
- Escalation Matrix if approval pending from X day Cycle.